Internet marketing calendar: September

September 5, 2012

Go ahead and promote yourself this month! September is Shameless Promotion Month. Isn’t every month? So here goes… Spiffy Web is Santa Barbara’s best provider of Internet marketing for your small business! We do an excellent job of getting to know your business goals and researching keywords that support your website to ensure it fits […]

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Web development that makes you smarter

August 14, 2012

Being smarter means you have more brain power to think about important things, instead of your latest to-do list. I recently met with a client and realized that a pattern repeats every time we develop a website. That pattern looks like this: I need to get my business online, I  need to get my business […]

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Internet marketing calendar: August

August 10, 2012

The happiest month of the year includes World Wide Web Day. Is it any wonder that World Wide Web Day also kicks off Simplify Your Life Week? All wrapped up in the month dubbed “Happiness Happens Month”? Happiness and sunshine just go together in August. Use this month to keep your website in a happy […]

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30-day Social Media Challenge

August 6, 2012

The cobbler’s children have no shoes or social media. Clients tell me all the time how they don’t have time to market their business (let alone dig into the details of daily social media), yet they want to find new customers from their website and build new relationships. I couldn’t agree more. I want those […]

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Custom website design and development for a custom cabinetmaker

July 2, 2012

The Cabinetmaker delivers 100 years of woodworking experience and beautiful Arts and Crafts furniture. Looking for ideas for custom kitchen cabinets or taking a woodworking class? Have a look at the newest website by Spiffy Web, the-cabinetmaker.com. Dale Barnard, the cabinetmaker, has decades of experience building custom furniture and teaching others how to as well. […]

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Internet marketing calendar: July

June 28, 2012

It’s Cell Phone Courtesy Month and a great time to get your contact list in order. In addition to keeping your voice down in a crowd (don’t be that person) make sure your site is mobile friendly. July 1: Zip Code Day — Skip the snail mail. Clean up your client relationship management database. You […]

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Internet marketing calendar: June

June 4, 2012

June is a great month to have a nice conversation with your customers. How often do you get the chance to step back and say something nice about someone? Or better yet, how often do your customers say something nice about you? Make it easy to do, and treat them well, and the comments should […]

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Internet Marketing Calendar: May

May 1, 2012

Take the time this week (or month) to make sure you are easy to find. Internet Marketing May is a great month to do the things we’ve been meaning to do since January, like create new directory listings to boost your SEO. This is an especially helpful task if you don’t have a website yet, […]

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Internet marketing calendar: April

April 3, 2012

Don’t let the month of taxes get you down. Try these tips and feel good about your website. We’re not fooling you. Focus on spring, instead of Uncle Sam, this month. Your website gives you many opportunities to tidy up and make the most of your Internet marketing plan. April 4: Vitamin C Day — […]

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Why Internet marketing is the first step in the web development process

March 29, 2012

It’s tough to design a website when you don’t know which content to use. The other day, a prospect called asking about the cost and process to create a website; very good, and common, questions for a first inquiry. I explained that my process is a bit different as he explained what others he’d spoken […]

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